Jeppo,
How may times have you told somebody "Why don't you take your child to w w w dot k k h dot com dot s g?".
If we were to go that route it would be "KKWCH" Kandang Kerbau Women's and Children's Hospital wouldn't it?
From the website you so graciously provided:
WhyKK
Of course new expats cannot be expected to know the history of the Hospital but the local or long time residents all refer to it just as KK. Both of our children were born at KK by the way. Course that was many many years ago before the new hospital was built. Back in those days it didn't matter which hospital in Singapore you went to deliver your child, if you had complications you were transferred to KK. They have the best facilities in Singapore for Women & Children but of course that is only my personal opinion.