Vancluse: I argument is spurious. You hijacked a couple of snippets but I don't think you gave the work a fair analysis. You called it "pseudo-intellectual" but it was clearly science, you criticized the author for not being asian enough for your tastes, when a good portion of the research was done by east asians. I think this is an important research area, and yes, it is in its infancy so there are going to be some growing pains. I can't say I agreed with everything in the book, but the take home points were well established.
To everyone else: I still recomend the book. It takes a sceintific look at these questions and comes up with some suprising results that fly in the face of the contemporary model of human psychology. I have gained a better appreciation for WHY there are the differences between the east and the west and I think this is important for mutual unerstanding and tolerance.
And thanks, yes, I am loving my time in Singapore -- the heat did get to me today! People have been super nice, its so modern, and clean. And I love how there are trees everywhere. Its like a forest!
-Rob
I'm sure you'd make a great academic . . . handbags at dawn. 
