Getting inovative in F&B

[ksl]

2. Free promo samples

Let me give it a try!

Be careful with this. Sillyporeans -- no, asians -- are known to be smoochers. Have you been to carrefour?!?!?

You are right there! Sushi is price sensitive So if you can churn it out with the aid of a cement mixer at half price in the hawker centre, your on a winner, its labour intensive, I guess so much love goes into the preparation and so it should to taste exceptional, people don't mind paying the extra$ for quality food.
Its when we pay little for little that we question why we do it, i can only think of survival in the hawker centre, though occasionally one can find an excellent recipe, normally handed down from generations.

In fact I have 8 different dishes available to me,western style food not available in Singapore. though i don't have the time to get involved, I tried them at home and the light bulb lit up! 3.50 to 4$ for a 300gm western meal must be an opportunity Though against Fast food who can beat 30 second very hot food servings?

None of the fast food chains in Singapore that's for sure and no trans fat

[cooldude]

Hey, free samples are too small to fill up. I think free samples are great way to bring a new product into the market. I was at this Sheng Shong place the other day and this lady gave me a 1/4 inch bit of this great saussage. I liked the taste and I did buy it too.

But the saussage is a bit high priced, so I dont buy it on a regular basis. But I think I would, if it was more aggressively priced.

I guess people will buy the product if it is priced right. So, trial marketing should determine the likeability of the product and the price.

I think most markets are really sensitive to pricing.